
Mission explainers
Give people a clear introduction to the issue and your organisation’s work.
Collaborate with creators who can help explain your mission and bring people closer to the work, with dignity and consent built into the brief.
Start your campaignBuild a non-profit brief around the formats your audience wants to see.

Give people a clear introduction to the issue and your organisation’s work.

Tell stories with informed consent and care for everyone involved.

Bring an approved call to action to life in a creator’s own style.
Keep the creative direction clear and give the collaboration room to work.
Set out who your non-profit campaign is for, what it needs to say and the deliverables you need.
Review portfolios, discuss the idea and agree on fees, timelines and usage rights with your creators.
Review submissions, keep feedback together and follow approvals in your campaign workspace.
A few things to know before
your next great collaboration.
Find the voices that fit your brand. Give them something worth talking about.
Find your creators