
Daily routines
Show the product in a pet’s everyday routine with responsible handling.
Connect your pet brand with creators who can capture the routines, play and small moments that pet people recognise.
Start your campaignBuild a pets brief around the formats your audience wants to see.

Show the product in a pet’s everyday routine with responsible handling.

Give your audience a clear look at toys, accessories and the way they’re used.

Capture the bond between people and their pets in original images.
Keep the creative direction clear and give the collaboration room to work.
Set out who your pets campaign is for, what it needs to say and the deliverables you need.
Review portfolios, discuss the idea and agree on fees, timelines and usage rights with your creators.
Review submissions, keep feedback together and follow approvals in your campaign workspace.
A few things to know before
your next great collaboration.
Find the voices that fit your brand. Give them something worth talking about.
Find your creators